Monthly Archive:: mayo 2016

QNB Group presents “Xavi is everywhere”

Former FC Barcelona player Xavi Hernández is making the most of his football experience in Qatar and capitalizing his popularity off the pitch. Very famous in Spain and Europe in general, his popularity has now

Buffon gives a priceless surprise with Mastercard

Italian legend Gianluigi Buffon gave to his biggest fan the surprise of a lifetime thanks to Mastercard. Buffon‘s #1 fan got the face of the goalkeeper tatooed and Gianluigi was so shocked that decided to

Maradona plays God for Tecate beer

Not only he has been one of the best players in history but now the football legend Diego Armando Maradona is also ‘God’ off the pitch. In the new TVC by the Mexican beer brand Tecate, which can be

Rooney stars in the new X-Men trailer

Manchester United’s captain Wayne Rooney appeared in a new promo for the latest X-Men: Apocalypse movie. This particular commercial and the collaboration with the English striker responds to the deal signed between Manchester United and the 20th Century

Koke joins Mahou’s family

Atlético de Madrid player Koke is the new ambassador of the Spanish beer brand Mahou. The Spanish midfielder is the last incorporation to the ambassador portfolio of the brand that counts already with many football

Kevin De Bruyne joins Orange ahead of the UEFA EURO 2016

Prime Time Sport has facilitated an agreement between Orange and Kevin de Bruyne, which saw him become the face of the “Orange Sponsors You” campaign in Belgium ahead of the UEFA EURO 2016. Orange –

Vardy, Kane and Welbeck make you believe with Mars

The EURO 2016 is getting closer and brands – like the candy company Mars – take good advantage of it. This time the American brand, which is one of the official partners of England’s

Desailly joins La Révolution with Carlsberg

French football legend Marcel Desailly is the star of the new Carlsberg ad for its new campaign for the EURO 2016 to be held in France during the next month. In the video under these lines you can watch the

Isco is the new Hugo Boss ambassador

German brand Hugo Boss remains faithful to its strategy of using football ambassadors to promote the brand’s fragrances and on this occasion Real Madrid midfielder Isco has been chosen as one of the new global

Casillas & Oscar protect themselves from the dark side with Storelli

International football players Iker Casillas and Oscar have just signed an endorsement deal with Storelli – a sport technology start-up focused in sports wear specifically designed to prevent injuries. Claudio Storelli, founder and CEO of

Neymar Jr is the true star of PokerStars

To make the most of their relationship with the player and to give visibility to the brand and attract new customers and fans, PokerStars – the largest online poker cardroom in the world – has

Carlsberg does ‘pubstitutions’ with The Three Lions

Carlsberg – the official beer of UEFA EURO 2016 – has launched its campaign ‘pubstitution’ ahead of the summer competition starring some English players including Wayne Rooney, Jamie Vardy and Tim Cahill. This time, nineteen English clubs will be

Iker Casillas is the new ambassador of Impetus

Spanish international goalkeeper Iker Casillas has signed a commercial deal with the underwear brand Impetus. The agreement was announced in an event with the player in Spain, where he had the chance to explain why he had

Cristiano unveils a championship season with HOT

Real Madrid star Cristiano Ronaldo is the leading role in the new advertisement by HOT – the wireless telecommunications company based in Israel and a subsidiary of Altice company. Cristiano keeps improving his acting skills and

Mats Hummels signs for TAG Heuer

Borussia Dortmund captain, Mats Hummels has signed an endorsement deal with the Swiss watch company TAG Heuer. The German defender is the latest incorporation to the company’s portfolio of ambassadors, which includes Cristiano Ronaldo since 2014.

David Beckham is the face of Biotherm Homme

English football legend David Beckham is the new ambassador of cosmetics brand Biotherm Homme. Not only will he be the new face of the brand but Beckham will develop a men care line in collaboration with

Lucky eleven will be with their idols thanks to McDonald’s

Atlético de Madrid striker Fernando Torres, activates McDonald’s ‘Player Escort’ program ahead of the EURO 2016. Torres will be responsible for selecting eleven children who will accompany the players of the Spanish team during the

F2Freestylers train with Barça stars thanks to Beko

Brands are starting to invest more and more in digital influencers and Youtube campaigns. Brands like Beko – one of the main sponsors of FC Barcelona – understand that Youtubers are celebrities with the

Andrés Iniesta gives hope with CaixaBank

FC Barcelona star Andrés Iniesta is the new face of “La Caixa” – entity of the financial group CaixaBank -. This campaign will grant 4,000 million in consumer loans, through which it will provide four million

Joe Hart, Manuel Neuer and Iker Casillas keep their heads clear with H&S

The three international goalkeepers Joe Hart, Manuel Neuer and Iker Casillas are the stars of the new advertisement by H&S – the anti-dandruff shampoo brand by Procter&Gamble. H&S continue to stick to its strategy of associating with the