Monthly Archive:: octubre 2014

Joe Hart & co. to tackle Malaria

The Three Lions have taken on their most challenging opponent yet as the England Footballers’ Foundation (EFF) team up with Unicef. The new four-year partnership with the world’s leading children’s organisation will help tackle

Casillas and James cheer with Mahou Beer

  Mahou is one of Real Madrid’s partners and we have seen the brand actively activate this partnership through first team’s players. Last summer Gareth Bale was exclusively (branded) interviewed and in this occasion

Nike takes advantage of “El Clasico” with CR7

It’s not a secret that Cristiano Ronaldo is nowadays Nike‘s finest ambassador, at least amongst football players. Such is his popularity that the brand created a new line of boots with his name: Nike

Iniesta plays Cowboys and Indians with Sony

Andrés Iniesta is a very popular player and an ambassador for brands like Nike, Arcos, Kalise or Powerade. One of his partners is Sony, and he has done quite a few things with them,

James Milner backs grassroots football with Playstation

Manchester City and England star James Milner became the second Premier League player of the season to support the PlayStation Schools’ Cup, as he recently made a surprise appearance at The East Manchester Academy.

Jesús Navas with Nike and the fastest players

Jesús Navas is one of Nike‘s ambassadors and known to be one of the fastest players. In this occasion Nike chose him for a campaign that the brand did in Manchester City’s stadium, where

Arsène Wenger signs for Champ Man 15

Arsène Wenger has signed a deal with Square to lend his face to the videogame Champ Man 15. The company released a press release which isn’t entirely clear but it seems like, according to

David Beckham is the star of the Club

Diageo announced a few months ago that they would work with David Beckham as the brand’s ambassador. Later on, it was announced that he would launch his own single grain Scotch named Haig Club.

Gatorade will never forget Landon Donovan

US star Landon Donovan is one of Gatorade‘s ambassador and he has been with the brand for a while. He is a football (soccer) idol in the US and probably the most recognizable football

Cristiano Ronaldo reaches 100

Social Media platforms are extensively used by athletes and celebrities to engage with their fans but there is one particular athlete that is the legit king of the net. That is Portuguese football star

World Cup is over but players are still cashing in

The World Cup is now gone and saw, once again, multiple advertising campaigns featuring a wide number of players of many different nationalities. Be it a sponsorship of a national team or campaigns with

Frank Lampard and David Villa already making a difference

While getting ready for their new adventure in New York, Frank Lampard and David Villa are already making an impact in their teams. Frank Lampard has already played 6 games for Manchester City and

Guardiola’s boys have fun in Munich

Every year around these dates there’s an event that can’t be missed in Munich. That is Bayern Munich’s traditional trip to Oktoberfest, the huge beer festival held in Bavaria. For some, including Xabi Alonso

David Silva is the chosen one

Insurance brand Pelayo has a long standing relationship with the Spanish National Team and the brand recently announced that both parts are extending their partnership. Pelayo and the Spanish National Team have been together

Yaya Touré announced as new global ambassador

Nissan recently announced Yaya Touré, three-time African Footballer of the Year and UEFA Champions League winner, as its newest global ambassador. The Manchester City and Ivory Coast midfielder has agreed, with the participation of

The Ox speaks up

Branded interviews are a common practice in the UK and a great activity to grant exposure to the brand while creating attractive content for media and fans. In this occasion it was Lucozade who

Messi shares his fun on board of his Space Scooter

Lionel Messi proves, again, how powerful social media can be. The Argentinian star was having fun at home with his son, Thiago, his dog and his Space Scooter and he decided to share it

Neymar Jr and co stretch to the limit

A few weeks ago we announced that Neymar Jr., Gerard Piqué, Luis Suárez, Andrés Iniesta and Ivan Rakitic had been chosen to star in the latest campaign of fashion brand Replay, in partnership with

David Villa getting ready for the new season

Spanish legend David Villa is getting ready for the new season and working hard to be fit and in the best shape to help his new team. He already knows New York’s training facilities

Rio Ferdinand launches his autobiography

Manchester United legend Rio Ferdinand is doing more things than ever off the pitch and he recently presented his autobiography #2sides at London’s Mayfair Hotel. Tennis legend Boris Becker, England rugby player Ugo Monye,
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