Brand Activation Archive

Branded interviews are a common practice in the UK and a great activity to grant exposure to the brand while creating attractive content for media and fans. In this occasion it was Lucozade who

A few weeks ago we announced that Neymar Jr., Gerard Piqué, Luis Suárez, Andrés Iniesta and Ivan Rakitic had been chosen to star in the latest campaign of fashion brand Replay, in partnership with

Lionel Messi is the global ambassador and face of the popular EA‘s game Fifa 15. The game was released in the UK on the 26th of September (with Eden Hazard on the cover) and

Adidas is one of these brands that make the best of their ambassadors. The brand understands perfectly the benefits of using brand ambassadors and use all of them intensively. We’ve seen former players like

Neymar Jr. is a superstar and a Brazilian icon. This time, the fashion brand Lupo, included the player’s son Davi Lucca (3 years old) in the brand’s latest campaign. Neymar and son have posed together

It all came about after Brazilian football legend Ronaldo challenged his fellow PokerStars ambassador Rafa Nadal to a live head-to-head poker game. It goes without saying that Rafa accepted the challenge. He actually won

Just as the brand did with Cristiano Ronaldo, Andrés Iniesta or Wayne Rooney, this time Gerard Piqué and Neymar Jr. are the ones who become cartoons to promote Nike‘s latest products. As two of

The former soccer player, who has been an ambassador of Belstaff for a while, was in town to support his wife, Victoria, as she showed her women’s collection, but a few days layer it

Tiger Beer reunites Portuguese stars to promote the brand’s football tournament The fourth edition of the regional football tournament was kicked off in style by Asia Pacific Breweries’ Head of Marketing, Mr Rene de

Cristiano Ronaldo is one of the proud ambassadors of watch maker Tag Heuer and the player’s been included in the latest campaign by the brand. In the brand’s latest advert “Don’t crack under pressure”

Cristiano Ronaldo could improve his driving skills thanks to one of his newest endorsers, Tag Heuer, and the English F1 driver Jenson Button. Cristiano attended an event organized by the timing brand in the

Replay is dressing FC Barcelona’s players for the second season and they have chosen new ambassadors for this season’s campaign. During a photo shoot session that took place in Barcelona, Replay unveiled that the ambassadors

EA recently unveiled who will feature next to Messi in the new Fifa15 Messi is EA‘s global ambassador for Fifa15 and in the past weeks, the company unveiled who would feature next to the

Iniesta, Cristiano Ronaldo, Wayne Rooney and Neymar Jr. promote Nike’s newest products Cristiano Ronaldo is Nike‘s biggest ambassador (at least football wise) and he has been chosen to promote some of the brand’s newest

Neymar Jr. promotes the new Nike Hypervenom in a spectacular TVC The season is just starting and brands like Nike are taking the opportunity and trying to capitalize the momentum by advertising their products.

Landon Donovan being left out from the WC, an opportunity for his endorsers Landon Donovan has been one of the best football players in American history and, despite not being called to be part

Mahou picks Gareth Bale for the latest activation of their Real Madrid’s partnership Real Madrid played (and won) the Super Cup Final as the winners of  the last Champions League. The final was played

Obra Social “La Caixa” partners with Xavi one more time La Caixa recently announced in an official event with his main ambassador Xavi, who has been with them for several years as the ambassador

Iniesta shares with the media his impressions on the 14/15 season Estrella Damm organized a contest a few weeks ago around Andrés Iniesta. His fans would participate in a contest to win the chance

Cristiano Ronaldo “Shapes up” and “Faces Up” with Pao Japanese brand Pao launched a set of new healthcare products for men a few weeks ago. Cristiano Ronaldo was chosen to be the face of