Brand Activation Archive

Originals vs. Clones in the last advert by Nike Nike‘s “Risk everything” campaign has been huge and it’s a great example of how to take advantage of partnering with football stars. In the latest advert,

Adidas bring together two generations of football stars in their new advert. Football stars are very powerful marketing platforms but so are football legends like David Beckham or Zinedine Zidane. A clear example of

Gillette puts Joe Hart in the cover of Sport magazine. The World Cup is here and England has historically feared the penalties. Joe Hart will be England’s #1 and the man in charge of

Beats by Dr. Dre Kicks off ‘Game Before the Game’ campaign ahead of World Cup. “The Game Before the Game” is all about the pregame rites or ceremonies of players and fans around the

Gareth Bale’s elevation to one of world football’s biggest stars further underlined after being treated like Cristiano Ronaldo and Lionel Messi in Indonesia. Real Madrid’s midfielder Gareth Bale wooed hundreds of Indonesian fans on

Sergio Aguero, Gonzalo Higuaín and Lionel Messi are seen over the fuselage of a plane. Aerolineas Argentinas, an official partner of the Argentinian National Team, has recently unveiled the plane that will fly the National Team

Iker Casillas features, next to Messi, in the latest commercial of the Pepsico brand. A few weeks ago Lay’s unveiled a TV ad where Messi was the star, wandering the streets of Rio and

Iker Casillas recently unveiled via Twitter the logo for his new brand. 1K is Iker Casillas‘ new personal fashion brand and all the benefits will be used to support the different charity projects of

Messi is the star of the latest campaign by Ooredoo. The Qatari telecommunications provider Ooredoo has just unveiled their latest campaign, where the brand offers fans the opportunity to meet Messi in Barcelona. The

Subway embarked on a lucrative commercial deal with England and Liverpool FC striker Daniel Strurridge. Subway, who is already a sponsor of Liverpool FC, signed Daniel Sturridge as a brand’s ambassador and is hoping that the

Sergio Ramos is the man of the moment. His historic goal in the Champions League final has made him not only a legend of Real Madrid, but his image has shot up to the

Arda Turan is the star in the latest ad by Nike. Nike continues with their campaigns and promotional activities around their new boots, Nike Magista. A few weeks ago we saw many different players

Willian and Schurrle to promote the latest game by Ubisoft. Ubisoft recently launched their latest game, Watch Dogs, and Willian and Schurrle were chosen to be the faces of the game in the UK.

Victor Valdés says that “The Power is in your Hands”. Pattex recently announced that Victor Valdés would work as the brand’s ambassador and the activation campaigns can already be seen around. If a few

Kalise’s ambassador Andrés Iniesta creates the ultimate ice-cream in his latest TV ad for the brand. For the fourth year in a row, Andrés Iniesta gets ready for the summer next to his partners, Kalise.

Gillette includes Jesús Navas in the pack of its latest Fusion ProGlide. Under the slogan “Alma de Acero, Pasion por la Roja” World champions gathered two months ago for the launch of the new

Puma just launched a series of very special interviews. In the latest campaign by sports wear giant PUMA, some of the brand’s main ambassadors took part in a series of fun videos where they where

Jordi Alba and tennis player Feliciano López presented the new Braun CoolTec and Braun Cruzer. FC Barcelona’s player, Jordi Alba, recently attended the presentation of the latest products by Braun. The event was celebrated

Messi and company star in the newest advert from Adidas. In the latest campaign from Adidas, the brand claims that stepping on to the biggest stage in world football means your wildest dreams or

Robin Van Persie is one of the faces helping Ford promote the new Mustang. To commemorate its 50 anniversari, Ford recently presented the new Ford Mustang. The campaign and the announcement took place around