Gillette includes Jesús Navas in the pack of its latest Fusion ProGlide.
Under the slogan “Alma de Acero, Pasion por la Roja” World champions gathered two months ago for the launch of the new Gillette Fusion ProGlide “La Roja” limited edition.
Gillette, sponsor of the team who has thrilled the world, wants to be linked to the National Team forever in the best way he knows, shaving a team that has given so much joy to the Spaniards.
Gillette knows that when it comes to football, nothing else matters. For this reason, Gillette and “La Roja” come together to celebrate the passion and commitment of its fans. As stated by the brand: “with the new limited edition Gillette Fusion ProGlide, fans and players will begin the day with the best shave, while they show their passion and loyalty to their team colors. Starting today, fans of La Roja will feel pride every day shaving with coat of World Champions”.
Gillette have used different players to promote the new Fusion ProGlide and in the new pack the brand chose Jesús Navas, to be next to David Villa, Pedro, Iniesta and Iker Casillas.