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Brazilian soccer legend Pelé has signed another endorsement deal ahead of the Fifa 2014 World Cup in Brazil. This time, Pelé has partnered with Seattle-based energy drinks company Golazo. The Brazilian football legend will

Iker Casillas features, next to Messi, in the latest commercial of the Pepsico brand. A few weeks ago Lay’s unveiled a TV ad where Messi was the star, wandering the streets of Rio and

Iker Casillas recently unveiled via Twitter the logo for his new brand. 1K is Iker Casillas‘ new personal fashion brand and all the benefits will be used to support the different charity projects of

Messi is the star of the latest campaign by Ooredoo. The Qatari telecommunications provider Ooredoo has just unveiled their latest campaign, where the brand offers fans the opportunity to meet Messi in Barcelona. The

Subway embarked on a lucrative commercial deal with England and Liverpool FC striker Daniel Strurridge. Subway, who is already a sponsor of Liverpool FC, signed Daniel Sturridge as a brand’s ambassador and is hoping that the

Sergio Ramos is the man of the moment. His historic goal in the Champions League final has made him not only a legend of Real Madrid, but his image has shot up to the

Ritmo Time Group announces in Beverly Hills the sponsorship with several players of the Brazilian National Team. Brazil, whose National Team has lifted the coveted Trophy on a record five occasions, will stage the

Arda Turan is the star in the latest ad by Nike. Nike continues with their campaigns and promotional activities around their new boots, Nike Magista. A few weeks ago we saw many different players

Willian and Schurrle to promote the latest game by Ubisoft. Ubisoft recently launched their latest game, Watch Dogs, and Willian and Schurrle were chosen to be the faces of the game in the UK.

Victor Valdés says that “The Power is in your Hands”. Pattex recently announced that Victor Valdés would work as the brand’s ambassador and the activation campaigns can already be seen around. If a few

Kalise’s ambassador Andrés Iniesta creates the ultimate ice-cream in his latest TV ad for the brand. For the fourth year in a row, Andrés Iniesta gets ready for the summer next to his partners, Kalise.

Gillette includes Jesús Navas in the pack of its latest Fusion ProGlide. Under the slogan “Alma de Acero, Pasion por la Roja” World champions gathered two months ago for the launch of the new

Welcome to the first release of Players Marketing Newsletter by Prime Time Sport. Thru these lines we will be able to periodically review and analyze players’ marketing and commercial activities that are the talk

Sports marketing research firm Repucom has unveiled its list of the ten most marketable soccer players on the planet. Now that the season is over, a few specialized companies are unveiling their lists of

Puma just launched a series of very special interviews. In the latest campaign by sports wear giant PUMA, some of the brand’s main ambassadors took part in a series of fun videos where they where

Football players have a huge impact and influence on people, and Social Media platforms prove it on a daily basis. Youtube can be a great tool to measure the impact of a football player

The power of Social Media platforms is huge among football players Celebrities and football players use Social Media platforms to promote their sponsors and to interact with their fans. Different players have different reaches

Four time world football player of the year Lionel Messi has signed a three year contract with Dutch Space Scooter. Not to play football this time, but to help design and promote his own

Jordi Alba and tennis player Feliciano López presented the new Braun CoolTec and Braun Cruzer. FC Barcelona’s player, Jordi Alba, recently attended the presentation of the latest products by Braun. The event was celebrated

Messi and company star in the newest advert from Adidas. In the latest campaign from Adidas, the brand claims that stepping on to the biggest stage in world football means your wildest dreams or