DJMariio, Cacho, Doctore Pollo and company are not afraid of testing their football skills outdoors! In a unique and fun session, our Primetubers tested the new Puma evoSPEED and evoPOWER. These boots differ from the others for its design and originality, boots as special as our Primetubers. Puma dressed up our Primetubers and they had the chance to show their football skills to their millions of subscribers. Prime Time Sport put together an entertaining session which allowed to get as much as 7 branded videos to be uploaded on their channels. A fantastic exposure for Puma through a very interesting content for the subscribers and fans of Primetubers.
Proving one more time that Youtube and digital influecers are a safe bet when it comes to marketing and communication campaigns, the different videos accounted for more than 2.6 milion views on Youtube, with over 90,000 likes and 15,000 comments. Incredible levels of engagement on Youtube, which were well complemented on Twitter with more than 1000 tweets about Puma and 3 milion accounts reached, thanks to a contest organised to give away a pair of boots each to some lucky winners.
In the video above these lines you can see the Primetubers testing Puma‘s boots the best way that it could be done by them, playing tricks and playing with the ball including Tobbal jumping over a wooden bench and some other amazing things.