A little “cholina” in the train

tLike Canal+ or Air Europa did in the recent past, Spanish railway giant Renfe has taken the opportunity to link his image to the one of a brilliant, hardworking and successful football manager. Atletico de Madrid’s coach, Cholo Simeone, is the main character of the new advertising campaign that Renfe has released and that is has become popular the day before Madrid’s derby. In the advertisement, Atlético de Madrid’s manager is in a train, talking with his seat partner and explaining some football concepts in a very passionate way.

The best part of the commercial, which can be seen above these lines, is when it is revealed who is the person listening to Simeone, and far from being a football expert, it is a little girl that probably, has not understood a single thing about his talk.

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