Andrés Iniesta and the MotoGP stars together to promote the latest model from Honda.
In the latest campaign from Honda, the brand has managed to bring together three superstars and true champions like Andrés Iniesta, Marc Márquez and Dani Pedrosa, to promote the new Honda Civic Tourer. Under the slogan “The Power of Dreams”, the three athletes co-star in a TV commercial that was recently aired in Spain to promote this new model.
But why choose these famous athletes? According to Honda, the brand and the players had a dream and fought for it. It’s sacrifice and perseverance which has enabled them to achieve their goals, which Honda calls “The Power of Dreams”.
The TV ad is in Spanish and you can see it below these lines. Some printed ads and some other promotional campaigns have also been produced, and clients and fans are offered the opportunity to meet Andrés and to win tickets for one of his games with Spain’s National team: