In an unusual partnership, Xavi and Luis Figo recently became the new faces of dental clinic Dentix. Both players have been unveiled as the new ambassadors of Dentix and the clinic’s methods in a promotional event for the brand that included a photo shoot and an interview. Both players also shot a clever TVC that uses the rivalry between FC Barcelona and Real Madrid to stress how effective the clinic’s method is.
During the launch event Figo and Xavi also conceded an interview and answered different questions regarding FC Barcelona, Real Madrid and the best players in the world. You can see the outcome below these lines (in Spanish). Both players gave some interesting answers that were later used by some publications, thus giving great exposure to Dentix.