Raiders of the lost icon

Cristiano Ronaldo’s departure from Real Madrid overshadowed a World Cup without big icons and leaves LaLiga with a big hole that will last for a long time Rumours about Cristiano Ronaldo’s departure from Real

Sterling and co. deliver, but Mendy is crowned World Cup champion

Benjamin Mendy was the happiest of all this month as he won the World Cup with France in a great final against Croatia. After a difficult season for the Manchester City left-back, where he had

Sergio Agüero is All Football

Argentinian striker Sergio Agüero has joined Eden Hazard as the global ambassador of All Football, the world’s largest and most active football media and community, with more than 50 million football fans worldwide gathering

‘Southgatemania’ in England with the manager’s M&S waistcoat

England national manager Gareth Southgate became an unlikely style icon during this summer’s World Cup. The three lions’ victories in Russia increased the popularity of the former Middlesbrough coach… who surprised everybody with his formal

DjMaRiiO, xBuyer and MiniBuyer #readyfor the World Cup

Three of our Primetubers, DjMariio, xBuyer and MiniBuyer, showed their audience that it is impossible to follow the greatest football matches in Russia without Coca-Cola. In an Instagram-only campaign, that obtained 4.3 million views,

Who has a WISH can find a new passion

Gareth Bale, Robin Van Persie, Gianluigi Buffon, Tim Howard or Claudio Bravo had more holidays than usual this summer as their national teams didn’t qualify for the World Cup. However, Wish made the intelligent move

Maradona and co. steal the World Cup with BWIN

BWIN wanted to be present in the World Cup and chose the path of football legends to do it in spectacular fashion. Active players are not allowed to work with and promote betting brands,

Salva shows his driving skills with Aixam

Salva joined forces with the French automobile manufacturer Aixam–Mega and tried one of their cars. Salva’s challenge was to face former Formula One driver Dani Clos, who ended up showing him some of his

Mendy follows Beats’ rhythm

Manchester City’s defender Benjamin Mendy signed as one of the ambassadors of American Beats by Dre ahead of the World Cup and participated in the campaign that was launched prior to the competition, next

Uber Eats know well that ‘No Pirlo, no Party’

For the first time since 1958 Italy did not qualify for the World Cup. A major upset for a football legend like Andrea Pirlo, who was planning to have a quiet summer without football. A problem

Ronaldo’s impressive transformation for MEO

How will Cristiano Ronaldo remember his greatest moments wearing the jersey of Portugal? The telecommunications service MEO, an official partner of the Portuguese national team and Cristiano Ronaldo himself, tries out going a few years

Big call for Neymar from his OPPO friends

Brazilian football hero Neymar recently became the global ambassador for the Chinese smartphone manufacturer OPPO. The partnership was launched during his participation in the World Cup and it was unveiled in a big event celebrated

Beautiful football back to the terminal with Nike

Brazil and the World Cup is a never-ending story, an association that will last forever. One of the most remembered sports ads of all time is a Nike TVC that featured the Brazil’s national

Times are changing with Hazard and Ice-Watch

It’s all about Belgian forces uniting when one of the major players joins a brand from his country. Eden Hazard‘s game has changed, evolved and improved year on year. The Chelsea star recently signed-up as

Primetubers, La Roja and Movistar: the perfect combination

Our Primetubers DjMaRiiO, RobertPG and DoctorePollo went to Madrid before the start of the World Cup to meet Spain’s national squad stars. Movistar is Spain’s national team main sponsor.  The influencers meet Gerard Piqué, Sergio

LA ÉLITE show his dominance in El Partidazo M&M’s

The wait was over. The first Youtubers football match with public in Spain became a reality when Primetubers and M&M’s organized the match between La Élite and the Crazy Crew. A pioneer branded action that took place at the Nova

Ronaldinho shows his never-ending rhythm in the World Cup song

Every World Cup has its own soundtrack and this summer’s Russian edition found its music in a song by Sony Music, which is performed by Nicky Jam, Will Smith and Era Istrafi. Former Barcelona idol and

Colourful World Cup for Mascherano with HP

Argentinian great Javier Mascherano celebrated his 34th birthday with HP, before heading to Russia with his national team. He travelled after signing with the company to promote the newest HP Deskjet 3775 printer, designed with the

Messi never gives up in Gatorade’s “Heart of a Lio”

Lionel Messi‘s story is an incredible one and Gatorade, an official partner of the player and the team he plays for, has taken the opportunity to share it with the world in its own very unique

Adidas’ ambassadors are Here to Create

An amazing group of football top players, including David Beckham, Paul Pogba, Mo Salah, Luis Suárez and Lionel Messi, among others, are the stars in Adidas’ latest advert. There may be hundreds of questions to ask