Iker Casillas has recently reactivated his partnership with Impetus. Porto’s goalkeeper will continue working for the Portuguese clothing brand and became the new face of its latest campaign. Together, they launched a new collection under the name #ImpetusTeamCasillas. The 2010 world Champion will lend his image to be used on commercials and other forms of advertising. Impetus picked Casillas because both parties share many different values such as: leadership, dedication or effort.
The former Real Madrid player has represented the Spanish national team more tan 100 times and he is a popular player in Spain and Portugal, where he now plays. Casillas is also very active and popular on social media, where he becomes a great asset for the brand to reach a younger audience and football fans.