To celebrate the birth of their second child, famous footballer Gerard Piqué and his even more popular partner Shakira are dedicating their global baby shower to UNICEF; joining the world’s leading children’s organization to provide a healthy start in life for other babies across the globe. Using their social media accounts, Piqué and Shakira invite their fans to share in the celebration. “For every commemorative card purchased, you help protect 30 children against measles – a leading cause of vaccine-preventable deaths” UNICEF said.
The commemorative card features an exclusive image of Shakira and Piqué, as well as a special message of thanks for supporting their baby shower and UNICEF. Both Piqué and Shakira have been actively promoting and supporting this initiative using their Twitter account and, with almost 30m followers for her and 10m for him, it’s quite a large audience that can be reached with this joint action.
Shakira announced it:
Piqué supported it:
And they thanked all participants after it: