Gonzalo Higuaín and José Callejón are Napoli’s Gladiators

Higuain_Gladiator

By the end of 2014 SSC Napoli produced their annual calendar. In this occasion Gonzalo Higuaín and José Callejón were two of the main stars and, next to manager Rafa Benítez, they got some nice exposure in Spain and, obviously, in Italy thanks to the pictures and content that was shared with the media. This sort of actions with football stars always drag attention and generate noise around them.

This is yet another prove that any campaign done with football players can have a positive impact, even if it’s a charity calendar.

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