Brand Activation Archive

Gareth Bale recently announced a new partnership with Simba Sleep on his official social media accounts. The Welsh star will promote the brand’s new products and he claims to be very proud to be

Chelsea’s Spanish defender César Azpilicueta has had a fantastic season with the recently crowned Premier League Champions and that has helped to put him in the spotlight. We have seen how brands like PlayStation, Activision

Pepsico‘s brand Gatorade is one of the market leaders in the sports drinks sector, and just like its big brother Pepsi does, the brand relies on athletes and footballers to spread its message. Gatorade

Following the steps of Chelsea’s Eden Hazard, Sure have chosen Ross Barkley and Fraser Forster to further activate the brand’s partnerships with Everton and Southampton. Following the huge success that Hazard‘s ads had, Sure

On the back of yet another fantastic season, Italy and Juventus goalkeeper Gianluigi Buffon has signed a personal endorsement deal with Italian insurance company Reale Mutua. The veteran player will lend his image to

Head&Shoulders have recently launched its newest campaign with Antoine Griezmann and Gianluigi Buffon. Both players were announced as new ambassadors for the P&G brand a couple of months ago, following the steps of Iker

With Nike‘s famous slogan “Just do it” on the back of their minds, Cristiano Ronaldo and Türk Telekom invite people to dream in their newest campaign. The Portuguese star has been the face of Türk Telekom

Social Media and digital campaigns are a must in today’s marketing, and football players like Messi, Cristiano Ronaldo, Griezmann or Iniesta are no strangers to this. Influencers marketing is on the rise, and brands

Cristiano Ronaldo has officially partnered up with Bugatti. It is known by anyone who follows Real Madrid’s super star on social media, that he is a huge fan of luxury cars. The Portuguese forward has

Together with Sergio Agüero, Gareth Bale is the current ambassador of Nissan for the 16/17 Champions League season, and for the latest advertisement the brand created an original and unique campaign. Gareth Bale and Sergio

As part of the partnership between club and brand, EA and Chelsea recently collaborated to make a real-life skill video. With the objective to generate some unique and entertaining content for the brand, Chelsea players Eden

In February 2017, Niantic, the company that owns PokemonGo launched their latest upgrade that included a new generation of pokemons. In order to promote it, they decided to organize a number of Pokemeets all around

Iker Casillas has recently reactivated his partnership with Impetus. Porto’s goalkeeper will continue working for the Portuguese clothing brand and became the new face of its latest campaign. Together, they launched a new collection under the

With the objective of promoting healthy eating, the Heart4More Foundation challenged several Arsenal stars to a good old fashioned cook-off. Hector Bellerin, Alex Oxlade-Chamberlain, Chuba Akpom and Arsenal ladies Danielle Carter were all tasked with

During an event in Munich, Nike launched the new Hypervenom 3. The new boots are focused on instinctive play and the art of finishing and the Munich event reflected the characteristics of the boot. Nike chose some

Huawei reactivated its partnership with James Rodriguez, the Colombian midfielder has become the image for the new Huawei Nova Plus. The new phone includes a new camera with 16 megapixels that is able to

Mexican star Giovani Dos Santos has used social media to reactivate his partnership with Lay’s Co. The forward has helped to engage the fans and participate in a campaign to find the next Lay’s

Cooper Tire Europe has challenged three Arsenal players to a test of precision with football darts. Most teams use their players to create content in order to gain visibility and popularity, and to engage with fans.

Rafinha and Saúl joined forces to participate in an event to promote Call of Duty Infinite Warfare. Both midfielders have confessed their interest for videogames many times before. This time they decided to participate together

Recruitment giant Hays is one of Manchester City’s official partners and always very creative with its advertisements. For the firm’s newest campaign, Bacary Sagna, David Silva, Fernando Reges and Leroy Sané have been chosen,