Player endorsements Archive

Kevin Mirallas finds New Balance

The Belgian star from Everton, Kevin Mirallas, has been recently announced as the newest ambassador of the US sportswear brand New Balance. Kevin joins New Balance from Nike and will wear its Furon range

Petr Cech moves to Puma

Petr Cech signing for Puma had been a consistent rumour for the past few weeks. It now seems to be certain that Petr Cech joined Puma after he wore the brand’s evoPOWER boots and

Cristiano expands his clothing brand CR7

Portuguese star Cristiano Ronaldo keeps being one of the most marketable athletes in the world and he has signed a new three-year partnership with Elite Team, the exclusive distributor of Denali luxury sports blankets,

Luis Suárez designs for Hawkers

Messi, Neymar or Cristiano Ronaldo are the most marketable football players of the momento. However, success on the pitch is usually translated into success off of it, and that is what recently happened to

Kasper Schmeichel becomes the first goalkeeper for New Balance

Leicester City FC winning the Premier League against the likes of Manchester United, Chelsea, Manchester City or Arsenal was one of the best stories in modern football. Some players have started capitalizing on the

James Rodríguez scores with Calvin Klein

Colombian and Real Madrid star James Rodríguez has recently agreed a personal endorsement deal with fashion brand Calvin Klein. Despite not shining on the pitch as much as he did in previous seasons, James

Gianluigi Buffon naps on a Magniflex

Italy’s #1, Gianluigi Buffon, has signed a new endorsement deal with Italian mattress manufacturer Magniflex in what is another surprising collaboration, in the same sector where Andrés Iniesta reached an agreement (with Dormity) a

Dimitry Payet joins Cristiano Ronaldo at SFR

French telecoms operator SFR has named French international football player Dimitri Payet as its new ambassador for La Reunion, Guadeloupe, Guyana, Martinique and Mayotte. As part of the two-and-a-half year deal the West Ham United

Keylor Navas is “The happiest goalkeeper”

Keylor Navas is the star of a new advertising campaign from the Costa Rican Tourism Board (ICT) that seeks to attract more European tourists to the Real Madrid’s home country. ICT is working alongside

XTrade signs Cristiano Ronaldo to engage with football fans

Cristiano Ronaldo keeps signing endorsement deals all over the world and one of the most recent ones has been with the Cypriot-based trading firm XTrade. The Portuguese star is certainly one of the most

Mesut Özil loves a Mercedes-Benz

Arsenal and Germany football player Mesut Özil has been named as an ambassador for the German carmaker Mercedes-Benz, which is also one of the main partners of the German national team. The former Real

Cristiano Ronaldo is the new face of ZTE Nubia

Very few people hesitate when asked about the top3 most marketable football players. Messi, Neymar and Cristiano Ronaldo are on the back of everybody’s minds. They keep signing deals and partnering with brands, thus

Harry Kane stays hydrated with Lucozade

Harry Kane recently received the golden boot award in England, consequence of the 25 goals that he scored for Tottenham last season. He is now in France with the national team to try to

Koke joins Mahou’s family

Atlético de Madrid player Koke is the new ambassador of the Spanish beer brand Mahou. The Spanish midfielder is the last incorporation to the ambassador portfolio of the brand that counts already with many football

Kevin De Bruyne joins Orange ahead of the UEFA EURO 2016

Prime Time Sport has facilitated an agreement between Orange and Kevin de Bruyne, which saw him become the face of the “Orange Sponsors You” campaign in Belgium ahead of the UEFA EURO 2016. Orange –

Desailly joins La Révolution with Carlsberg

French football legend Marcel Desailly is the star of the new Carlsberg ad for its new campaign for the EURO 2016 to be held in France during the next month. In the video under these lines you can watch the

Isco is the new Hugo Boss ambassador

German brand Hugo Boss remains faithful to its strategy of using football ambassadors to promote the brand’s fragrances and on this occasion Real Madrid midfielder Isco has been chosen as one of the new global

Casillas & Oscar protect themselves from the dark side with Storelli

International football players Iker Casillas and Oscar have just signed an endorsement deal with Storelli – a sport technology start-up focused in sports wear specifically designed to prevent injuries. Claudio Storelli, founder and CEO of

Iker Casillas is the new ambassador of Impetus

Spanish international goalkeeper Iker Casillas has signed a commercial deal with the underwear brand Impetus. The agreement was announced in an event with the player in Spain, where he had the chance to explain why he had

Mats Hummels signs for TAG Heuer

Borussia Dortmund captain, Mats Hummels has signed an endorsement deal with the Swiss watch company TAG Heuer. The German defender is the latest incorporation to the company’s portfolio of ambassadors, which includes Cristiano Ronaldo since 2014.