Player endorsements Archive

Social media platform Sportlobster has added six more athletes to its growing portfolio athletes. Three soccer stars – Juventus’ Gianluigi Buffon and Leonardo Bonucci, and Liverpool defender Glen Johnson – National Basketball Association (NBA)

Fernando Llorente is the new face of LG Spain and he features in the brand’s latest campaign next to Spanish TV celebrity Miki Nadal. The campaign, which is mainly digital and  has a dedicated

BBVA recently announced via Twitter that FC Barcelona’s Claudio Bravo will be the bank’s new ambassador in Chile. The player will be representing values he shares with BBVA such as teamwork, effort, commitment and

Police announced that the brand would extend the contract with Neymar Jr. and hence the Brazilian player is, one more year, the star of Police’s new campaign. The player models for second consecutive year

England and Liverpool’s star Daniel Sturridge joins Sainsbury’s in a new, long-term partnership. Following the steps of former England’s captain David Beckham, Sturridge will be the face of several initiatives including Active Kids, to

Jesús Navas is one of Nike‘s ambassadors and known to be one of the fastest players. In this occasion Nike chose him for a campaign that the brand did in Manchester City’s stadium, where

Arsène Wenger has signed a deal with Square to lend his face to the videogame Champ Man 15. The company released a press release which isn’t entirely clear but it seems like, according to

Nissan recently announced Yaya Touré, three-time African Footballer of the Year and UEFA Champions League winner, as its newest global ambassador. The Manchester City and Ivory Coast midfielder has agreed, with the participation of

Tourism of Uruguay recently unveiled their latest campaign to promote the country as a touristic destination and they chose no other than the Argentinian idol Javier Mascherano. The new campaign for the 14/15 season

Real Madrid’s manager Carlo Ancelotti has been hired as a global brand ambassador for Swiss watch brand Cecil Purnell. The manager has signed a three-year deal to endorse the brand and assist in the

The football star joined Arcos, once again, to promote the brand, which is originally from Albacete like Iniesta. The player took part in a photo shoot session where he conceded an exclusive interview and

Liverpool’s sensation is chosen to promote The Sims 4 EA chose Raheem Sterling to promote their newest release, the latest version of the popular game The Sims. The promotional activity included a photo shoot

Brazilian football legend Pelé keeps confirming with his endorsement deals that former players are also a first choice for brands. Shell and Pelé have recently unveiled a player-powered football pitch in the heart of Rio

Tiger Beer reunites Portuguese stars to promote the brand’s football tournament The fourth edition of the regional football tournament was kicked off in style by Asia Pacific Breweries’ Head of Marketing, Mr Rene de

EA recently unveiled who will feature next to Messi in the new Fifa15 Messi is EA‘s global ambassador for Fifa15 and in the past weeks, the company unveiled who would feature next to the

Bronzini Black chooses James Rodriguez to promote their clothes Real Madrid’s James Rodriguez is the new face of the brand Black Bronzini, belonging to Colombian “Grupo Éxito”. The brand designs pajamas and underwear for

Paul Scholes was announced this month as the signing of the summer by The Independent The Independent today unveiled the “biggest signing of the summer” – Manchester United legend Paul Scholes. One of England’s

Tim Howard gets Marriot for love… to travel Following standout performances at the Fifa World Cup this summer, Everton FC and USA goalkeeper Tim Howard has agreed a personal endorsement deal with hotel chain

Iniesta and Thiago Silva sign new deals ahead of the Champions League kick-off Japanese car maker Nissan has signed Spanish soccer World Cup winner Andrés Iniesta and Brazil captain Thiago Silva as the first global

Simeone is the new face of Canal + in Spain The Argentinian manager is starting to capitalize the excellent results that Atlético de Madrid obtained last season. Canal + has chosen Simeone to be the face