Monthly Archive:: junio 2014

The likes of Hugo Boss, Volvo, Yahoo and Mars, missing out with marquee players World Cup absence

The World Cup kick-off is down the corner and the number of players missing it continues to grow every day. Injuries, unexpected manager decisions and teams failing to qualify for Brazil resulted in one

Agüero is a great example of how powerful Social Media is

Agüero shares pictures via Facebook that reach millions Football players are getting ready for the World Cup and some of them, like Sergio Agüero, take the opportunity to share their experience with fans via Twitter,

Spotify “signs” Juan Mata for the World Cup

Spotify is gaining exposure with Juan Mata during the World Cup. Juan Mata recently published a series of tweets saying that he is just creating a new playlist in Spotify, where he will include one new song

David Silva talks about the World Cup

David Silva is in the battle to play as a “false” striker In the last 3 tournaments Vicente Del Bosque used a striker. However, it seems like the option of playing with a “false”

Joe Hart feels determined days ahead of England’s debut

Joe Hart believes England is in good shape for Brazil tournament England’s #1 Joe Hart conceded a series of interviews prior to England’s debut on Saturday and he explained that the team is feeling

Singtel event labeled as “Unprecedented success”

Singtel and Samsung’s campaign in Singapore was a total success Last month Singtel and Samsung managed to bring the Manchester rivalry to Singapore. With the help of Prime Time Sport, the telecommunications giant Singtel

Stefan Kiessling out of the World Cup for trolling Joachim Low?

Stefan Kiessling trolls Joachim Low over World Cup 2014 snub German striker Stefan Kiessling has taken his World Cup snub with good humour, by appearing on a DIY company’s jokey billboard advertisement. Kiessling, 30,

Domikado Football Legends Tour 2014

Domikado signs 16 football legends for a pre-World Cup summer Tour Indonesian tech brand Domikado signed 16 football legends to participate in Domikado Football Legends Tour 2014 taking place at the Bung Karno Sports

Messi invites you to Buenos Aires

Messi chosen to be the ambassador of Buenos Aires in the city’s latest global campaign As he prepares to defend the jersey of Team Argentina, Lionel Messi was chosen by the Government of the

Nike ambassadors in “The Last Game”

Originals vs. Clones in the last advert by Nike Nike‘s “Risk everything” campaign has been huge and it’s a great example of how to take advantage of partnering with football stars. In the latest advert,

Carlo Ancelotti turns 2.0

Carlo Ancelotti presented his new website and Social Media channels Carlo Ancelotti, after closing a successful first season at Real Madrid with the titles of the Champions League and Copa del Rey, presented his

We aspire to be the champions

Mexico and Villarreal’s attacker Giovani Dos Santos doesn’t hesitate to say that his country’s goal in the World Cup is to make it all the way to the final, and is convinced that the

Beckham and Zidane teach Bale and Lucas Moura a lesson

Adidas bring together two generations of football stars in their new advert. Football stars are very powerful marketing platforms but so are football legends like David Beckham or Zinedine Zidane. A clear example of

David Villa first player ever for New York City FC

World Cup winner makes history as NYCFC’s first player. New York City FC recently announced through all channels the first signing of the club’s history, and the club hasn’t just signed anyone to be the

Joe Hart in the cover of Sport magazine

Gillette puts Joe Hart in the cover of Sport magazine. The World Cup is here and England has historically feared the penalties. Joe Hart will be England’s #1 and the man in charge of

Neymar is the star of the spectacular Beats by Dre. campaign

Beats by Dr. Dre Kicks off ‘Game Before the Game’ campaign ahead of World Cup. “The Game Before the Game” is all about the pregame rites or ceremonies of players and fans around the

Gareth Bale spends two days in Indonesia

Gareth Bale’s elevation to one of world football’s biggest stars further underlined after being treated like Cristiano Ronaldo and Lionel Messi in Indonesia. Real Madrid’s midfielder Gareth Bale wooed hundreds of Indonesian fans on

Vicente del Bosque confirms to be an excellent choice as ambassador

Vicente del Bosque has become the most trusted celebrity associated to sport in Spain. According to the analysis of the data that has been gathered by Personality Media since Vicente del Bosque began in

Aguero in the plane that will take the National Team to Brazil

Sergio Aguero, Gonzalo Higuaín and Lionel Messi are seen over the fuselage of a plane. Aerolineas Argentinas, an official partner of the Argentinian National Team, has recently unveiled the plane that will fly the National Team

Pelé scores yet another Golazo

Brazilian soccer legend Pelé has signed another endorsement deal ahead of the Fifa 2014 World Cup in Brazil. This time, Pelé has partnered with Seattle-based energy drinks company Golazo. The Brazilian football legend will